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FOOD LEARNING TOUR : Immersion à LONDRES les 7, 8 et 9 Octobre 2025 !
Pour yourself a good coffee and enjoy our blog.


That Name’s on Fire! How a Restaurant Name Balances Grand Ambition and Branding Strategy
Choosing the name for a restaurant, café, or bakery is never trivial . It's simultaneously the cornerstone of a hospitality project and,...
Jun 5


SMEs serving foodservice: responsiveness and listening at the heart of collaborative innovation
Foodservice is evolving rapidly : between digitalization, demands for local sourcing, new nutritional expectations, and a constantly...
May 7


Consumers want it all !
For those who’d rather eat out than read… Here are the 10 key takeaways: The 2.0 customer is a spoiled child. The modern consumer wants...
Apr 24


The crazy story of Gen Z...at the restaurant
Z as in Zigzag: The Generation That Makes Restaurateurs Lose Their Way We’ve just returned from the Snack Show, the major Parisian event...
Apr 10


Food Compensation: When Consumers Play Yo-Yo with Their Plates
You know that moment when you say to yourself, "After this mega triple cheeseburger, I’m only eating salad for three days" ? Welcome to...
Feb 20


Satiety : the missing link in value-for-money catering
Value for money has never been under more scrutiny than it is today.Since late 2023, the economic crisis and inflation have pushed...
Feb 6


Sharing in the restaurant business: A groundswell
Sharing in restaurants isn’t just a trend, it’s a true weapon of mass conviviality ! As ancient as the fight over the last French fry,...
Jan 30


Traditions are fading away
Since fewer and fewer of us read, here’s a summary for those who don’t have the strength to go through the whole thing : Traditional...
Jan 16


Insights Explained to My Executive Committee who Still Prefer Gut Feeling
Let’s start with the basics : an insight is much more than just a market stat or an isolated number. It’s a deep understanding, a sharp...
Jan 7
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